Course Content

 

A Level Units

 

Theme 1: Marketing and People

Students will develop an understanding of:

meeting customer needs, the market, marketing mix and strategy, managing people, entrepreneurs and leaders.

 

Theme 2: Managing Business Activities

 

Students will develop an understanding of:

raising finance, financial planning, managing finance, resource management, external influences.

 

A Level – Two Years

Theme 3: Business Decisions and Strategy

This theme develops the concepts introduced in Theme 2. Students will develop an understanding of:

business objectives and strategy, business growth, decision-making techniques, influences on business decisions, assessing competitiveness, managing change.

 

Theme 4: Global Business

 

This theme develops the concepts introduced in Theme 1. Students will develop an understanding of:

Globalisation, global markets and business, expansion, global marketing, global industries and companies (multinational corporations).

 

Progression into careers via:

A range of University courses

Apprenticeships and Degree Apprenticeships

Direct entry into employment or setting up their own business.

 

Length of Course:

A Level : 2 years

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Examination Board:

Edexcel

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Periods Per Week:

5 x 1 hour lessons